I read (through the indispensable PlanetMicroISV‘s feed from WorkHappy) that Microsoft wants YOU to set up an account with adCenter this Christmas.  So much that they’re prepared to stuff $200 in your stocking (in credit, naturally) if you fork over the $5 opening fee.  Ho ho ho, does that sound tempting.  I categorically refuse to use YSM again (“Like AdWords, except inferior in every way — price, performance, features, reporting, and workflow”) but maybe MS can separate me from some of my money.  I think I’ll give them 4 months at $50 a month or so to see if I can get positive ROI.  If yes, they get kept for the long term.  If not, its an experiment that costs me a cup of cocoa.